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How to increase open rates on emails by leveraging Psychology

How to increase open rates on emails by leveraging Psychology

by Helena_Andrade | Jun 29, 2020 | Consumer Behaviour, Content Marketing, Marketing, Uncategorized

“Failing to grab attention is YOUR fault, not the users’ lack of interest.”(Peep Laja) It’s 2020. Consumers receive tons of promotional emails every day. Their attention span is shortening. Last year, a study from Google showed 49% of...

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